bonafide health paid social
When writing ads for menopausal products, my task was to grab attention and educate my women about the aging process and their options. Bonafide focuses on empowering women through accurate information about their bodies. For this brand, I was asked to promote supplements that help with vaginal dryness and women’s intimate pleasure, with a few wording parameters. The goal is to help women to understand the science behind their body’s aging process, encourage open dialogue about their silent suffering, and empower them to find non-hormonal relief they didn’t know existed.